Brand identity, packaging, and social media management
An eclectic cafe with Middle Eastern cuisine, House of Habibi broke the market in Srinagar with its unusual and impactful brand identity. Our team put the magical valley as part of the brand and infused it with elements from the middle east to create a unique voice.
The social media strategy was to talk up the vibe of the cafe, highlight star food items, and simply integrate the brand's voice with the location as that's part of the brand's charm. The colour palette of the brand is vibrant with a few shades added for a sophisticated edge, and a major focus has been on image manipulation to put two worlds (or more!) together in a fun and quirky way.